A GWAP Approach for Collecting Qualitative Product Attributes and Perceptual Mapping
DOI:
https://doi.org/10.1609/hcomp.v2i1.13182Keywords:
GWAP, Crowdsourcing, Perceptual MappingAbstract
An ESP-like game is proposed for collecting qualitative product attributes relevant to the preferences of consumers efficiently. It is also discussed how to analyze the qualita-tive attributes and the supplemental data such as matching counts and input times acquired through the game and to yield a perceptual map.
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Published
2014-09-05
How to Cite
Miyashita, E., Nonaka, T., & Mizuyama, H. (2014). A GWAP Approach for Collecting Qualitative Product Attributes and Perceptual Mapping. Proceedings of the AAAI Conference on Human Computation and Crowdsourcing, 2(1), 48-49. https://doi.org/10.1609/hcomp.v2i1.13182
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Section
Works in Progress