Experiences of Censorship on TikTok Across Marginalised Identities

Authors

  • Eddie L. Ungless University of Edinburgh
  • Nina Markl University of Essex
  • Björn Ross University of Edinburgh

DOI:

https://doi.org/10.1609/icwsm.v19i1.35912

Abstract

TikTok has seen exponential growth as a platform, fuelled by the success of its proprietary recommender algorithm which serves tailored content to every user - though not without controversy. Users complain of their content being unfairly suppressed by "the algorithm", particularly users with marginalised identities such as LGBTQ+ users. Together with content removal, this suppression acts to censor what is shared on the platform. Journalists have revealed biases in automatic censorship, as well as human moderation. We investigate experiences of censorship on TikTok, across users marginalised by their gender, LGBTQ+ identity, disability or ethnicity. We survey 627 UK-based TikTok users and find that marginalised users often feel they are subject to censorship for content that does not violate community guidelines. We highlight many avenues for future research into censorship on TikTok, with a focus on users' folk theories, which greatly shape their experiences of the platform.

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Published

2025-06-07

How to Cite

Ungless, E. L., Markl, N., & Ross, B. (2025). Experiences of Censorship on TikTok Across Marginalised Identities. Proceedings of the International AAAI Conference on Web and Social Media, 19(1), 1952-1965. https://doi.org/10.1609/icwsm.v19i1.35912