MM4Rec: Multi-Source and Multi-Scenario Recommender for Unified User Preference

Abstract

As online ecosystems grow increasingly complex, personalized recommendation systems must integrate user preferences across heterogeneous content sources and interaction scenarios. However, conventional methods typically model each source and scenario in isolation, hindering their ability to capture shared and complementary signals across contexts. In this work, we propose MM4Rec, a unified framework for multi-source and multi-scenario recommendation. MM4Rec introduces a Source-Aware Transformer Encoder to jointly model heterogeneous inputs, a Multi-Scenario Behavior Extraction Layer based on a multi-mixture-of-experts architecture to capture scenario-specific dynamics, and a Trend-Aware Learner to enhance temporal representation learning. Extensive experiments on three real-world datasets demonstrate that MM4Rec consistently outperforms strong baselines across standard recommendation metrics. To facilitate future research, we also release two large-scale datasets encompassing diverse sources and scenarios.